Life Coaching at the Biennale art fair in Athens!

By 29 August 2013 June 10th, 2021 No Comments

Life Coaching at the Biennale art fair in Athens!

Proud! I have been asked to join, as 1 of 10 life coaches, in a work of art for the Biënnale in Athens September 2013. The Biënnale is the biggest contemporary art fair in Europe. 10 Life coaches will be coaching the audience and citizens of Greece to overcome the crisis. Check out the site: Athens Biënnale

Isn’t that incredibly cool?!


Artist duo DASHNDEM have been commissioned to produce an exciting new art project for the 4th Athens Biennale opening at the end of September 2013. The Athens Biennale is now considered as one of the most relevant contemporary art events in Europe. The 3rd Athens Biennale featured reviews, articles and interviews in over 200 periodicals, newspapers and magazines worldwide.

Their ambitious project aims to explore how life coaching has become increasingly relevant to practices of citizenship and individual survival in changing societies. 

A short description

Reaching Re-Birth will examine management and care of the ‘self’ as a way of overcoming hardship. It will explore how ‘techniques of the self’ can aid citizens of recession hit Greece. Greece is a country where a half broken state and systems ‘which only makes things worse’ have made the ability to ‘fend-for-oneself’ imperative.


2013 has been hailed as the year of ‘Greece’s re-birth’ in the ongoing political discourse about recovery. To move beyond rhetoric to constructive action, top professional ICF coaches from around the world are being invited to employ their guidelines and strategies to aid citizens in approaching ‘re-birth’.

Multi-screen video installation

The project will culminate in a multi-screen video installation at the 4th Athens Biennale exhibition space. Monitors will display top coach professionals as talking heads. Offering self management techniques to Greek citizens. Techniques, tips and approaches that can be of value to people living through the most severe economic depression in memory. People struggling to ‘do things differently’ and create renewal. All this whilst facing an uncertain future. Where jobs disappear, wages are drastically cut, savings evaporate, and livelihoods are destroyed.

Live coaching

Are you looking for a life coach? Go to the page and apply for an appointment. See you soon!

Wassili Zafiris

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